Hi! I’m a creative director of copy with extensive experience producing content for clients ranging from Fortune 50 companies to luxury travel brands.
Most recently, I served as the creative director of copy for the Software & Advanced Technology Group at Intel. While there, I collaborated with a dynamic team of business leaders, marketing executives, and engineers to develop strategic marketing content for Intel's software initiatives.
My family and I recently moved to Barcelona, and I am currently taking a short sabbatical to settle into our new home.
RESUME
Creative Director of CopY | INTEL CORP. | SOFTWARE & ADVANCED TECHNOLOGY GROUP | Jan 2022−Present
• Develop and guide content for strategic marketing initiatives across the SATG portfolio including Intel Ignite and Intel Labs
• Establish Intel CTO Greg Lavender and other SATG executives as internationally recognized thought leaders by building their cross-platform presence
• Partner with Intel Fellows and technical experts to turn complex topics into clear and concise content for video scripts, speeches, presentations, and editorials
Creative Director of Copy | INTEL CORP. | EMERGING GROWTH & INCUBATION | Mar 2020−JAN 2022
• Drove the ideation and execution of creative content across EGI business units including Intel Drone Light Shows, Intel Geospatial, and Intel RealSense
• Worked with startups in the Intel Incubation Program to develop brand assets such as taglines, mission statements, websites, pitch decks, explainer videos, and sales collateral
• Supported EGI’s corporate communications by writing and editing speeches, presentations, social media posts, and org announcements
SENIOR Copywriter | TRAVEL LEADERS GROUP | Apr 2017−Mar 2020
• Led content development for national and international advertising campaigns, websites, and special edition print publications
• Wrote short- and long-form articles for Andrew Harper Traveler, Postcards, SELECT, Luxury Travel, Viewfrom36k, Vacation.com, and Inspired
• Wrote print ads, direct mail, blogs, and social media content on behalf of Belmond, Cunard, Regent Seven Seas Cruises, Paul Gauguin Cruises, and others
Freelance Copywriter and Copy EditoR | Feb 2009−Apr 2017
• Clients include Nasher Museum of Art at Duke University, Pentagram, Raul Barreneche, Rivers Agency, and American Indian Artists Inc. (AMERINDA)
In-House Writer AND EDITOR | PENTAGRAM | Jan 2007−Feb 2009
• Writing, research, copy editing, and proofreading for clients including Citibank, Harley-Davidson, New York University, Vitra, the National Trust for Historic Preservation, and the Metropolitan Museum of Art
• Wrote and edited B2C communications and publications including the Pentablog, the Black Book, Pentagram Marks, and Pentagram Architecture
Adjunct Faculty | PARSONS SCHOOL OF DESIGN | Aug 2005−Dec 2009
Taught undergraduate and associate degree courses Global Issues in Design, History of Graphic Design, and Introduction to Visuality and Design Theory
EDUCATION
M.A. History of Design, Parsons School of Design
B.A. History of Art, Bard College